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SWOC analysis refers to Strengths Weaknesses Opportunities Challenges where challenges replace Threats to have more positive attitude
Because the term Threat is originated from military strategy, Using “C” as Challenge or Constrains is recommended to create more positive attitude.
Challenge is replaced to represent an obstacle that can be achieved and using the motivation mind set to overcome your competitor
Yes both are same. Just that. SWOC is optimistic terms for SWOT.
Businesses use the Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis to determine the internal and external factors that directly influence their operations. If a business does not analyze its operations using SWOT analysis, it risks launching a product marketing campaign that is not successful. Another term for SWOT is SWOC, which stand for Strengths, Weaknesses, Opportunities and Challenges. SWOT and SWOC are the same thing, with "challenges" and "threats" being essentially the same thing.
