A brand to be of value to a customer depends on which of the following brand characteristics being present?

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a) Awareness

b) Interest c) An emotional attribute d) Consistency

Question ajoutée par Vinod Jetley , Assistant General Manager , State Bank of India
Date de publication: 2015/02/27

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par Wasi Rahman Sheikh , WAREHOUSE SUPERVISOR , AL MUTLAQ FURNITURE MFG

My answer will be option d) <<<<<<<<<<<<

d............................................

par Tamer Elbeshbishy , Financial and Administration Manager , Muscat Towers Holding Group

Answer D means to have the stable recognition of that brand . Thank you

par Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

par Vinod Jetley , Assistant General Manager , State Bank of India

d) Consistency

is the correct answer

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