When you are negotiating with an existing customer (renew contract), what makes you feel comfortable?

I would feel comfortable knowing that the client knows that I have deep knowledge of the relationship and they won't want to bother risking starting a new relationship which could go sour.

The customers trust in my company makes me comfortable to negotiate with him.

We already knows their work style and requirements so it is more easy to fulfil their expectations. A kind of give and take relationship develops based on trust and mutual understanding.

B- You were good when you won him first time, so you will win him again.

 

D- Something else

.Customer also looking your past performance

 

D) - Something else

here some things are going togather at the time of renewal:

1) Customer Confidence

2) Customer also dont want to do the same practice again ( Dont want to revise process )

3) Customer also looking your past performance

and relation during past contract also is more considerable elements