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What sort of sales management functionality can a CRM system offer?

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Question added by Divyesh Patel , Assistant Professional Officer- Treasury , City Of Cape Town
Date Posted: 2014/04/11
Abdel Fattah Ibrahim
by Abdel Fattah Ibrahim , CDT Director , Colgate Palmolive

 

·         Manage account activity and communications

·         Use reports to forecast sales, measure business activity, identify trends

·         Qualify leads and track prospective customers

·         Centralize customer data

·         Access, update, and share information across teams and departments

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