Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

What is the difference between marketing and branding?

user-image
Question added by Amjad Al Heraki , Brand Manager , Br4and
Date Posted: 2020/08/16
Johnson Ehiakpor
by Johnson Ehiakpor , Director of Operations and Managing Editor, Atlov Media Services , FaidiAfrica Consult

Marketing and branding are effective in maximising revenue. Introduction of products effectively and efficiently to prospective customers by professionals is marketing. Branding however takes the form of creative decoration of the product in a presentable form to attract the prospective customers to have beauty of the product on the minds of customers for a long time to aid marketing. The more goods are branded and the product is effectively and efficiently marketed, the more production grows and the more sales the company makes. Therefore the difference between marketing and branding is, whilst marketing is about sales, branding is about a unique form of production to maintain the market niche.

ragap rizk
by ragap rizk , Sales Associate , Apparel Group

Branding and marketing are two primary factors in the business that work hand in hand with maximizing revenue. Activities are used to bring awareness of a product or company among people. They are so closely interconnected that people often do not realize the difference between marketing and branding. Although marketing involves a group of activities carried out to sell a product or service, this starts with ascertaining the customer's need to provide him with the desired product. On the other hand, branding includes activities that create a name or image of a product, by taking a place in the consumer's mind. Not only do people choose your product over the competition, but they also see your product as the ultimate solution to their problem. Helps build a long-term relationship with clients. In this article, you may find the necessary differences between marketing and branding. Comparison chart A basis for comparative branding marketing Meaning The group of activities that a company undertakes to bring together buyers and sellers to promote the exchange of goods and services is marketing. Branding is the practice of assigning a brand name to a product, which helps consumers learn about and identify the company producing it.

John Antunez
by John Antunez , Real Estate Consultant , private

Marketing is every action you take in order to promote your company and branding is the power of the value of your enterprise.

 

Marketing is the process of promoting and selling products and services. It helps to reach the target audience and convert them into loyal customers.

Whereas, branding means creating the brand image of our product or service with the help of logos, fonts, color palettes, etc. It defines how to communicate and delivers your messages to potential customers. 

Mohammad Ghazi
by Mohammad Ghazi , امين مستودعات , Kabs fitfctory

Marketing and branding are complementary to each other with the content of my next, where the products that have become a brand were not the brand without the successful and the marketing strategies of the brand are indispensable to remind them.

Kiran Guragain
by Kiran Guragain , Warehouse Manager , Paris Group

Marketting in particular is all about promoting your brand, while branding is all about your brands and it's speciality.

More Questions Like This

Do you need help in adding the right keywords to your CV? Let our CV writing experts help you.