What is the most important skill required in marketing field?

In today’s business climate, successful marketing has become, quite obviously, the star of the show. It doesn’t matter if you have the world’s best product, unless it is marketed well, its target base customers will not find it.

Marketing skills, therefore, have moved ever-closer to center stage in business. It is the marketing expert who handles the ubiquitous, demanding problems of:

-Dealing with a constantly changing marketing environment, with new trends cropping up, gradually or suddenly;

-Understanding the whims of the all-powerful, make-or-break search engines;

-Keeping up with new technology, such as mobile advertising;

-Maintaining a level of excellence in verbal and written communication.

Therfore, For me the five most important skills necessary for success as a marketer.

1. Passion: Love marketing and love telling a story.
2. Curiosity: Social media, digital and mobile marketing have changed the marketing landscape. The ability to learn and stay with the latest trends and technology is essential.
3. Communication: Articulate our point of view well via speaking and writing.
4. Analytical: Understand how to use data intelligently to influence decisions and refine strategies.
5. Experimentation: Try something new might fail but Try again!!

 

Professional mind To understand Customer Voice.

There is only two kind of Customers

Our Customer Or Competition Customer.

We know as professional which mind to follow with what approach?

In my view the first and most important thing in Marketing is 'knowing your customers' which is followed by 'knowing your brand' fully and how well the brand satisfies the needs of the customers you want to serve. A holistic approach and critical thinking/planning then do the rest.

I think accepting changes and responding to them pro-actively, it is all about understanding customers.

Will do my homework in knowing the would be customer, his requirement, his weakness, and  adjust my strenghts to match him, and add value to his requirement and application & usage to nullify my competitor, get his trust and will do my best to be a loyal vendor expecting his repeated orders. 

1. Listen to what the brand needs.
2. Have a great marketing brief and excellent experience.
3. Work against the clock, because having a deadline will get the job done.
4. Be open.
5. Know what outcomes you need before doing anything else.

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