Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

Do marketers create demands or needs?

user-image
Question added by Rasha Maarabouni , Executive Registrar , Lebanese International University
Date Posted: 2016/02/10

Hi think NEEDS are the fuel of DEMAND. So without needs no demand exist. Well, marketers must be able to let grow the needs we have and must be able to create new needs which coming from the civilization development. ...Regards

This is a good question.

 

In my opinion, marketeers don´t create "needs". The "needs" are already present in any person, being a consumer or not. For the marketeer the only things that he/she as to accomplish is offer the product/service for the correct "need", in the correct moment and with the correct specifications.

 

If the marketeer creates "demands"=? ...Yes, positively they do. The advertising , for example, is a mechanism that they appeal for the consuming and where the consumer feel´s attached for those values that will satisfy his/her needs.

 

 

 

 

Omar Saad Ibrahem Alhamadani
by Omar Saad Ibrahem Alhamadani , Snr. HR & Finance Officer , Sarri Zawetta Company

Thanks for invitation,

My opinion ,that marketers who create the demands , and needs already available inside customers, but need direction and enlightenment  which comes from marketing stuffs.

Sidrah Nadeem
by Sidrah Nadeem , Global Marketing Manager , Hill+Knowlton Strategies

In today's day an age marketeers generally 'discover' unmet needs and capitalize on them.

Md Fazlur Rahman
by Md Fazlur Rahman , Procurement Specialist , Engineering and Planning Consultants Ltd

The perceived needs of all customers when summed up give rise to demand 

أحمد فوزي زكي اسماعيل
by أحمد فوزي زكي اسماعيل , Senior accountant , chapatti restaurants

i think demands and needs are the same thing don't u agree?!     like the customers demand on some product or service cuz they need it right ?!.k

More Questions Like This

Do you need help in adding the right keywords to your CV? Let our CV writing experts help you.