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"Benchmarking" is a type of research which:

a) compares a company's performance with standards set by selected other organizations.

b) is based on qualitative feedback from customers who sit on consumer panels (or benches). c) is based on quantitative feedback from customers who sit on consumer panels (or benches). d) is essentially attitudinal in nature.

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Question added by Vinod Jetley , Assistant General Manager , State Bank of India
Date Posted: 2015/02/26
Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

a) compares a company's performance with standards set by selected other organizations.

Mohammed Thiab
by Mohammed Thiab , Founder / Chief Consultant , MV Consulting

Yes ..... ""A"" seems to be the right answer to this question

Snezana Brankovic
by Snezana Brankovic , • Senior Consultant in Marketing Department , „Stankom” Business System

 a) is the correct answer ...................................................

Emad Mohammed said abdalla
by Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

MY answer will ==============aaaaaaaaaaaaa

Nasir Hussain
by Nasir Hussain , Sales And Marketing Manager , Pakistan Pharmaceutical Products Pvt. Ltd.

You are right Sir..........

it is a) compares a company's performance with standards set by selected other organizations.................

 

Benchmarking is essential about measuring organization’s performance against some benchmark established by another similar organization.

Benchmarking is the process of comparing one's business processes and performance metrics to industry bests or best practices from other companies. Dimensions typically measured are quality, time and cost. In the process of best practice benchmarking, management identifies the best firms in their industry, or in another industry where similar processes exist, and compares the results and processes of those studied (the "targets") to one's own results and processes. In this way, they learn how well the targets perform and, more importantly, the business processes that explain why these firms are successful.

Benchmarking is used to measure performance using a specific indicator (cost per unit of measure, productivity per unit of measure, cycle time of x per unit of measure or defects per unit of measure) resulting in a metric of performance that is then compared to others.[1][2]

Also referred to as "best practice benchmarking" or "process benchmarking", this process is used in management and particularly strategic management, in which organizations evaluate various aspects of their processes in relation to best practice companies' processes, usually within a peer group defined for the purposes of comparison. This then allows organizations to develop plans on how to make improvements or adapt specific best practices, usually with the aim of increasing some aspect of performance. Benchmarking may be a one-off event, but is often treated as a continuous process in which organizations continually seek to improve their practices.

Raed Alghazo
by Raed Alghazo , Sales Manager , ARKAN INSURANCE BROKERS

A is the answer....thanks for all

Elke Woofter
by Elke Woofter , Project Assistant , American Technical Associates

Benchmarking - a) is the correct answer 

Ahmed kandil
by Ahmed kandil , Cost Controller , Battour Holding Cpompany

Answer A is the correct answer

A  is the closer option 

Thanks

hachem hadjira hachem hadjira
by hachem hadjira hachem hadjira , مسؤولة مصلحة بالكلية لحاملي الشهادات ورئيس,التعليم التقييم ،سيرت مكتب شؤون إجتماعية.مكلفة بالمخابر , جامعة العقيد أحمد دراية ولاية أدرار

 

a)this is my answer 

because : 

"Benchmarking" is a type of research which:
  • compares a company's performance with standards set by selected other organizations.

     
  •  

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