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a) An accurate description of the company's information needs
b) Extensiveness of the search for intelligence c) Speed of communication d) Appointment of a full time marketing research manager
D seams to be the most logical answer
D is the right answer...thank you
d) Appointment of a full time marketing research manager
Yes .... "d"" seems to be the correct answer to this question
You are right Sir..........
it is d) Appointment of a full time marketing research manager ...............
I also select the answer D.
Unanimous answer: d
............
d) Appointment of a full time marketing research manager
This option is NOT crucial to the effectiveness of a company's marketing intelligence systems. While having a dedicated marketing research manager can be beneficial for coordinating research efforts and managing the flow of market intelligence, it is not a critical factor for the effectiveness of the marketing intelligence systems themselves. The effectiveness is more directly influenced by accurately understanding the company's information needs, the scope of the intelligence search, and the speed at which insights are communicated within the organization.
I think D is the right answer
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