In the latest trend of marketing, what is the most important factor to make the competitive advantage?

You refer to the latest trends, so I'd say: successful social media deployment, through excellent social media marketing campaigns.

Or if you like: "stronger customer loyalty creation" as a result of greater exposure and more authentic engagement. 

DESIGN PRODUCT MARKET,,, TARGET AUDIENCE ... WHAT IS THE ONE STRONG EDGE OF YOUR PRODUCT... MANIPULATE THIS VERY POINT OVER YOUR COMPETITORS .... MARKET COMPAIGN ,,,, ADS ,,, SALES PROMOTION ......... AND MOST OF ALL CREATING A SALES TEAM THAT CAN WINN THE FINAL GAME OF YOUR PLAN............. MARKETING IS ALL THE SAME FROM DECADES WITH LITTLE PROMOTIONAL CHANGES.........GOOD LUCK

Product positioning and is to be maintained by product high value performance and sharing this message with the market.

1- Cost Cost is simple—it’s the price you are charging for your product or service. What will your product or service cost? 

2 - Quality The general public does know what to think in terms of quality. The common viewpoint is that the higher the quality the better. The quality that is generally assessed is in relation to the standard of excellence. 

3 - Lead The lead refers to the turnaround time required from the moment the order is received to the moment the item is in the mail. The fastest turnaround time exists when items are in stock.

Dear Sallam,

Marketing is always latest and when we interact in the market the means of apporaching do change but marketing always remains same and which we can also isolate as perfect presentation.

So for making an advantage in marketing the most important factor is to identify the consumer habits of purchasing in general and to prepare the perfect apporaching plan which may express your presentation in straight way. As accordingly we have to choose the platform for apporaching like, ATL, BTL, TTL, Social, digital, corporate etc .

THIS IS MY EXPERIENCE ONLY and there may be very different views by different respected members of this forum based on their working areas, but one thing is common in all platforms of marketing and that is TRUE AND PERFECT PRESENTATION AND EXPRESSION.

Good Day!!!

Creating as many loyal customers as you can. If you have more loyal customers, you will be above competition

by DESIGN PRODUCT MARKE