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How to write best cover letters in sales , marketing and retail sector? please any one give example of this.

yes google also have lots of cover later. but ned to personl thougt with my bayt.com friends and sirs.. plz answer this .thank you

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Question added by ZAREEF KHAN , sales mananger , anant dream developer india pvt ltd
Date Posted: 2013/11/20
Menerva Melad
by Menerva Melad , Account Executive, Key Accounts , Graphic Home Company

Prove that you are a fantastic addition the company sales team. Using the experience and education you've listed on your resume, you want to explain how that experience translates directly into a solution for this company. Don't be afraid to use other sales techniques, testimonials, listings of benefits, guarantees, to make your case is as strong as possible.

When you are applying for a sales position don't forget to SELL! Your sales cover letter is actually a sales letter selling YOU to the company.

 

Describe the next action the company must take to move towards enjoying the benefits of YOU the product. For most sales cover letters, the action you want them to take is to schedule an interview with you so you can demonstrate in person the power of your sales skills.

 

In other words, sell yourself in your sales cover letter to be interviewed for the position. That is your goal. I recommend you will call the Hiring Manager on a certain day to confirm that he or she will meet with you for an interview. That way, all they have to do is say "yes" for the desired outcome, the interview, to happen.

Finally, don't be afraid to show your sales skill, persistance and passion within your sales cover letter, when making a follow up phone call, and especially during the job interview where you can close the deal! The easiest sale to close is to another sales person!

Shekh Hassan
by Shekh Hassan , Business Development Executive , PARRA Furniture by SBA Group

1. Make sure your cover letter is short and to the point. Take the no nonsense approach. HR managers receive over1000s of resumes just for a single vacancy. They do not have time to read long stories.

2. State how you can make it happen for them. How your skills will improve and further their growth. Show them you will be a valuable asset to them in a single line.

3. Adding a touch of classy humor goes a long way. Laughter can get you in or out of alot of things. When used in proper manner it may further your chances. Be gentle with it.

4. What about your traits? Never self praise. Remember actions speak louder than words. Do you write a blog? Do you have any article published? If possible try to include a portal for them to discover more about you.

 

Goodluck!

Ashraf Alsinglawi
by Ashraf Alsinglawi , Medical Supply Chain Planner , International Committee of the Red Cross

As simple as writing introduction about your strength points.

Shahzad Khan
by Shahzad Khan , Deputy Manager - Human Resources , The Searle Company Limited

If you are going for Marketing then do add the details about ;

 - The product /services you have launched.

 - Your Marketing plans and strategies to enhance the brand image and sales.

 - Worth of portfolio etc.

 

If you are going for Sales then;

 - Do add your Sales achievement against the target.

 - The size of the team you are managing.

 - Deatils of your KOLs

 - How you implement the plan from marketing.

 - Initiatives for boosting the Sales etc.

 

Do not add generalize thing or details, be specifc about your acheivemetns.

 

Business Coordinator CONFIDENTIAL
by Business Coordinator CONFIDENTIAL , Business Coordinator , European-based Project Management Co.

The letter framework depends upon the product and your sales setup as well as what you wish to offer; your current best practices also matter.

 

I would suggest that you go through the below valuable resource.

The book on "Power of Direct Marketing" by the late Ray Jutkins (regarded as the Father of Direct Marketing) is also a great resource...... Ray has been one of my personal mentors during my early career phases.

And then, search for relevant "retail sales letters format" in Google / Docstoc.com.

 

The important things your sales letter should consist are as follows:

- perfect grammar;

- humbleness;

- a "catch" or an offer;

- letter body should not exceed100 words.

Sakher Al-Sheyyab
by Sakher Al-Sheyyab , MIS Coordinator , Sakher T. Al-Sheyyab

you have to market your strong points In order to be considerate

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