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What is the interrelation between segmentation, targeting and positioing?

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Question added by Puleng SITHOLE
Date Posted: 2018/03/27
Kamaru Shittu
by Kamaru Shittu , Sales Consultant , SIBCONSULT, 207 Angwa Geza, Kano.

Market segmentation gives clarity on which group of the market to target. While targeting allows efficient use of resources which position the business (product) appropriately. 

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