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How often should you get feedback from your customers in order to improve your product/service? How would you obtain this feedback?

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Question added by Lina Samer , Digital Media Graphic Designer , iDirection
Date Posted: 2017/01/25
Obaid ur Rehman
by Obaid ur Rehman , HR Executive , Al Bahr Al Arabi Marine Engineering Services

Every now and then. There is always room for improvement. Now a days customer retention is the key of business success. Feed back can be taken through direct calls, messages, emails, surveys & web surveys.

Hossam Morsi
by Hossam Morsi , MD , Alstom

Yearly is ok. You get it by 3 methods . Direct meeting and personal interview. Second by preparing a questionnaire and ask the customer to answer it. 3rd. By analysing customer complaints

Omar Saad Ibrahem Alhamadani
by Omar Saad Ibrahem Alhamadani , Snr. HR & Finance Officer , Sarri Zawetta Company

Thanks 

Firstly it needs more than one customers to get right feedback 

Secondly every six months it fair enough since the improvement process needs many departments work, marketing, production, sales, planning.... 

Mohammed Khaled  Alsalhy
by Mohammed Khaled Alsalhy , Media & Marketing Coordinator , qatar university

Always send emails to your customers asking them about their opinions, create  excellent surveys that help your organization to define any loops or problems that effect on your company name or products sales.

Khaled Anwar
by Khaled Anwar , Senior Sales Engineer , "Automotive company''

I agree with the experts answers. Thank you.

Rogelio Balolot
by Rogelio Balolot , Chef , La Cuisine French Restaurant

Feedback from the customers is crucial and significant in every business entity.However  collecting feedback from them isn't mere ones but all along the way of business journey. Their feedback is necessary for product monitoring. And their  feedback can be obtain through food testing or free trial of the product, interview where the product been sold and circulated. 

Marwan Mohamed Mahmoud Ahmed
by Marwan Mohamed Mahmoud Ahmed , Projects scheduling and Controlling Manager , WE - Telecom Egypt

Always so that it can avoid problems and thus the ability to improvement

Shukri Ibrahim
by Shukri Ibrahim , Administration Officer , Rezayat Company Ltd

We know customers still love to provide feedback. Now the question becomes, how often should you ask for it? As you might expect, I would say it depends on the type of survey you’re conducting.

KHURRAM SHAHZADA
by KHURRAM SHAHZADA , Dy GM Flight Ops , Shaheen Airport Services

Deliver the right work expected by your customers...then request for their candid feedback on monthly basis.  Be polite and attentive to customers demands as Customer is King. 

Qaiser Zaman
by Qaiser Zaman , Administration Supervisor , Bilfinger Deutsche Babcock Emirates LLC

After Sale service is the best way of showing concern towards customer satisfaction and obtain the feed back. 

Faris Nimry
by Faris Nimry , Project Manager , Century Inc

The frequency of the obtaining customer feedback depends on the type of product or service, and on the frequency that customers have requested support on specific areas in the past.

Once these are established then the method of obtaining the feedback can be determined. High priority areas may require a telephone call while the lowest would be expecting feedback from the company website. 

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