Do statistics help a marketing manager improve his or her decision making?

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Posted by:
Colleen
14-January-2016

Marketing Business Statistics Business Management Management

Question added by sumaiya suha
Date Posted: 2016/04/27

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3 Answers

Aarif Mohammad Khan

by Aarif Mohammad Khan , Assistant Professor , Prince Sattam Bin Abdulaziz University

Yes, if

-they applied the correct tools as well as the applicator have a proper knowledge of that tools

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Duncan Robertson

by Duncan Robertson , Strategy Consultant , Duncan Robertson Consultancy

Yes, if

- they are the right statistics

- and they are properly analysed

- and the analysis is understood

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Her, Marketing Manager Improve Decision.

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