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Managing a company's blog, how do you come up with content to keep it active ?
You can focus on lots of ways, to get better idea to product content:
1. Social media Groups (like FB and LinkedIn). You will get idea from people discussions in similar industry and produce content on that basis.
2. News: Keep an eye on the news in similar niche, that will help to get idea of topics.
3. Blogs In same Niche: Read blogs in similar industry to keep you updated
Domain specific Blogs- This is one of the best places for you to find content for your blog. Read what others are saying and discussing on their blogs. It will give you an idea about the latest and important issues within your industry.
Quora- Probably a gold mine of topics. So many people using the site for their questions to be answered, you will most certainly find something to cover on your blog.
Hi, There are plenty of ways to find content ideas for your company blog. So if you want to come up with content topic ideas for blog posts. You can use Reddit and Quora to find your topic ideas to write your company blog. Also, you can get relevant content from Archive pages, In this term, you must use a plagiarism checker like Fixgerald to check if the content is unique or not indexed in Search Engines. You should also follow the top social media groups like FB, Linkedin, etc. Best wishes to you.!
Hi, do you mean to keep your company's blog fresh with updated and new content?
You can search FAQs and discussion forums relevant to your website/blog topic, extract important QAs and transform them in your own wordings along with some extra tips or information or amendments according to your company policies.
keeping the blog/website fresh with updated and new content is the core secrete behind search engine rankings, Google changes its priorities time to time but fresh, and updated (but relevant to your website topic) content is the only priority which remains always on first place in Google ranking algorithms.
For this keep creating new relevant topic post categories (with quality posts) time to time so that search engines will prefer you for top rankings as an expert in your targeted field.
In the company web portal.
The blog should be your brand's attempt at thought leadership on what is the core culture of your business. Conduct content aggregation and constructive crisiticism on basic elements of your:business culture
business culture
business values
industry trends
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