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What’s the difference between co-intelligence and collective intelligence?

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Question added by Mohammed Asim Nehal , M Asim Nehal & Co , Chartered Accountants
Date Posted: 2015/07/21
Emad Mohammed said abdalla
by Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

  • It seems to me that collaborative filtering is one of many examples of internet-enabled collective intelligence. I use the term collective intelligence as a broad umbrella to cover all kinds of collaborative activity in which "all of us are smarter than any of us." For example, the swarm editing of wikipedia is an example of a collective intelligence activity sometimes referred to as crowdsourcing. And that is very different from collaborative filtering, a statistical technique that uses similarities between customers to make recommendations. (Amazon's "people who bought x also bought y" is a good example of collaborative filtering.) Google's PageRank is another example of collective intelligence, as for that matter is Google's keyword auction. Digg's voting algorithms that propel news stories onto the front page, Techmeme's or Google's crawl to do the same thing, eBay's reputation system, Facebook's emerging social graph -- these are all aspects of collective intelligence.Just look at the overall span of the phenomenon we're calling Web2.0, and you'll realize that every success story is harnessing collective intelligence in one way or another. There are many successful techniques.Many of the techniques are statistical or algorithmic in nature--Toby Segaran's book Programming Collective Intelligence covers many of these--but some are merely architectural. For example, it seems to me that Flickr's "default option is public" was a collective intelligence breakthrough, as was their idea that you can follow someone's photostream without asking for confirmation. (Other social networks are starting to follow that insight.) Xobni's mining of the implicit social network in email is another great example.FWIW, O'Reilly once owned some of the seminal patents on collaborative filtering, which were initiated by a guy named John Hey as part of a video kiosk application that we took onto the net in the mid-90s as part of a site called moviecritic.com. Moviecritic was spun out into a company called Likeminds, which was bought by Andromedia, which was in turn bought by Macromedia. When Macromedia shut the product line down, I believe the patents were sold to IBM.)What you're doing here with Satisfaction is also a kind of collective intelligence. 

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

Collective intelligence concerns the intelligence of groups, organizations, communities, societies, and other collective entities. Co-intelligence involves "diverse people working really well together in ways that make things better from a bigger picture perspective". Thus collective intelligence is only one of the following six major manifestations of co-intelligence so far identified:

  • collective intelligence (more than only individual)
  • multi-modal intelligence (more than only reason)
  • collaborative intelligence (more than only competitive and controlling)
  • resonant intelligence (more than alienated smarts)
  • universal intelligence (more than only human)
  • wisdom (more than obvious, immediate, narrow views)

Each of these can be thought of as co-intelligent in itself, but true co-intelligence includes many if not all of them integrated together. For example, a group working well together in hyper-rational ways towards extremely self-interested ends exhibits collective intelligence but - since it probably lacks much wisdom and heart intelligence - it doesn't really fit the definition of co-intelligence (i.e., "making things better from a bigger picture perspective").

Of course, collective intelligence that involves diverse people using their full cognitive capacities to collaborate with each other and the energies and entities involved in the problem they're working on, empathically taking into account the full spectrum of information and perspectives while attuned to the guidance of nature and spirit - that's very co-intelligent collective intelligence!!

Mohammed Asim Nehal
by Mohammed Asim Nehal , M Asim Nehal & Co , Chartered Accountants

Collective intelligence concerns the intelligence of groups, organizations, communities, societies, and other collective entities. Co-intelligence involves “diverse people working really well together in ways that make things better from a bigger picture perspective”. Thus collective intelligence is only one of the following six major manifestations of co-intelligence so far identified:

  • collective intelligence (more than only individual)
  • multi-modal intelligence (more than only reason)
  • collaborative intelligence (more than only competitive and controlling)
  • resonant intelligence (more than alienated smarts)
  • universal intelligence (more than only human)
  • wisdom (more than obvious, immediate, narrow views)

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