How do you calculate ROI on Your SEO Practices?

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Date Posted: 2015/07/05

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by Mohammad Faraz , Foreman- Senior Procurement and Logistics Executive , Chemtech Trading WLL

Anticipated ROI = (Anticipated Revenue from SEO efforts – Proposed Cost of the SEO Project)/Proposed cost of the SEO project

Additional Traffic required to break even= number of orders required to break even / e-commerce conversion rate

Before you calculate anticipated ROI, you need to know three things in advance from your prospective client:

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