What are the Internal & External Environment in Business Management ?

1. Internal factor , these involve (5M's)

• Management
• Manpower
• machine
• material and
• money.

1. External factors , these include

Macro factor and micro factors. Macro factors are the one that affect the organization indirectly, these are (pestel)

• Political
• enviroment
• socia-cultural
• technological and
• Ecological
• leagal

while micro factors are those which affect the organization directly it involve

• customers
• competitors
• suppliers and
• public