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"There is an increasing amount of commerce being done via the Internet" Please select the right answer from the details given.

<p><strong>With respect to the promotional mix, which of the following categories would be most directly concerned with Internet commerce?</strong></p> <p><strong>a. advertising</strong></p> <p><strong>b. public relations</strong></p> <p><strong>c. direct marketing</strong></p> <p><strong>d. sales promotion</strong></p>

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Question added by VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.
Date Posted: 2014/11/11
Ibrahim Hussein Mayaleh
by Ibrahim Hussein Mayaleh , Sales & Business Consultant and Trainer , Self-employed

I believe it is direct marketing (C)

Muhammad Adeel
by Muhammad Adeel , Sales And Marketing Executive , TANZEEM HEAVY EQUIPMENT RENTAL LLC

Difficult to choose any one option, because all are concerned with internet commerce. However, if I have to select one, I will go with 'Advertising'.

padmakumar pathiyil
by padmakumar pathiyil , Marketing Consultant , Management Consultancy

c) Direct Marketing

Santosh Kumar Jangid Santosh
by Santosh Kumar Jangid Santosh , Area Sales Manager , SP Techno Solution Pvt Ltd

A

Shahan Khan
by Shahan Khan , Officer GSP , WWF-Pakistan (Corporate Relations)

Advertising and Direct Marketing.

simeon simeonfgd
by simeon simeonfgd , srasd , asrwads

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Ameer Bavakutty
by Ameer Bavakutty , Senior Executive CSBD , Takashiwaltar

Sales promotion

Ashraf E. Mahmoud (PhD)
by Ashraf E. Mahmoud (PhD) , University Lecturer, Freelancer Consultant and Trainer for Int'l Business & Banking TF. , FreeLancer

All the above are right answers.

Sudev Surendranath
by Sudev Surendranath , Manager, Sales & Marketing , NTV Technologies LLC

I would go for SALES PROMOTION

Mohamed abdelsalam shabrawi
by Mohamed abdelsalam shabrawi , Regional Director for the Arab Republic of Egypt , african energy company

all this is right 

Haseeb Khalid
by Haseeb Khalid , Sales and Promotion Manager. , Medi Urge

All of above are relevant but in context of commerce direct marketing or sales would be most concerned. 

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