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Pave the path. Through which others can follow and excell.
that is what true leadership is all about.
In the short run it would be to provide the best financial benifits and perks. This is absolutely necessary for the marketing reps who spend most of the time outside office.
For the office it would include best working condtions and environment.
In the long run to retain the best talent u need a comprihensive IJP(internal job posting) policy. Also feedback should be given by the hr dept to the candidate about why a particular candidate was not selected so that he can rectify his mistakes the next time.
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