Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

Are we still using "craft PR" in the UAE? Have we yet to practice two-way symmetrical communication?

The asymmetrical models of public information, and press-agentry are considered craft public relations because they use strategies to manipulate and propagandize the public. Professional public relations use two-way asymmetrical and two-way symmetrical communication; yet craft public relations uses one-way communication (J. Grunig & L. Grunig,1992).

user-image
Question added by Deleted user
Date Posted: 2013/06/20
brenda manzanares
by brenda manzanares , roving coordinator , pascual lab inc.

I dont have experience that case..

More Questions Like This

Do you need help in adding the right keywords to your CV? Let our CV writing experts help you.