What are the current strategies/procedures being used in the transportation industry to cater to customer needs and customer satisfaction?

Emerging technologies in Transport

Airless tire

Alcubierre drive

Alternative fuel vehicle

Beam-powered propulsion

Driverless car

Electric car

Flexible wings (X-53 Active Aeroelastic Wing, Adaptive Compliant Wing), fluidic flight controls

Flying car

Hovertrain, Ground effect train

Ion thruster

Jet pack or backpack helicopter

Maglev train, Vactrain

Mass driver

Personal rapid transit

Physical Internet

Propellant depot

Pulse detonation engine

Reusable launch system

Scramjet

Solar sail

Space elevator

Spaceplane

Supersonic transport

High Altitude Platforms

Orion Nuclear Starship

Fusion rocket

Aeroscraft

Float to Orbit

Hyperloop, ET3

Dear Amal, In my openion I think answering this question will be debend on difrent strategies, but all of this strategies flow in country economy for example if we look to Middel East thay look for Luxury car with full option special Air conditions for hot weather, In Europ they look for economic car cars more special after economic situation etc..... 
So each company should look for her clients and marketing needs by making different and usual survey for each market which will be helpful and increase selling.