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What are the top 5 technology trends PR Specialists should know about?

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تم إضافة السؤال من قبل Nuha Ali , writer , freelance
تاريخ النشر: 2014/07/23
Junaid Gulzar
من قبل Junaid Gulzar , Blackberry Support Agent / Customer Care Representative , Mobilink
Shaimaa Hawas
من قبل Shaimaa Hawas , English instructor , Not courses

off the top of my head " its hard to say just5 there are many"x

 

Computing and digital media 

Compression and encoding

Virtualisation and cloud computing( ‘real-time infrastructure’ where enterprises and individuals may access a virtual computing system and run web-based applications as required)

 

Digital display

Home networks

IP-based audio-visual distributionThe main driver for internet traffic growth internationally is forecast to be online video, according to analysis by Cisco Systems and eMarketer. Online video includes video that is downloaded or streamed for viewing on a desktop or to a TV screen, and video for communications.

Fixed broadbandnetworks

Mobile operating systems/Open source software

Smart networks

Web browsing alternatives

Deep packet inspectionDeep packet inspection (DPI) technology provides ISPs with the capacity to monitor user web traffic in real time.

 

Mobile payments and money transfer

 

E-security developments and outlook

 

Emerging forms of telecommunication 

SUMITH V S
من قبل SUMITH V S , Operations Coordinator , Christian Dior Couture Middle East FZE

A Technology Awareness Strategy

A good technology awareness strategy boils down to four simple steps: 1. Determine your needs. 2. Assess the resources available to you. 3. Rank the resources in order of usefulness to you. 4. Make or allow the time to use the resources.

Lets take a closer look at each step.

Step1. Determine your needs. Youll determine your needs from the type of technology you live and work with, your existing knowledge base, and your learning style.

First, regardless of the technology in question, we all need a better handle on the fundamentals, like electricity, magnetism, light, sound, fluid behavior, and other fundamentals as you need them. These are the building blocks. Knowing these basics will help you understand how an electric motor works, why air conditioning cools, and so forth.

Next, youll need to learn more about the specific devices you use. It may seem simplistic at first, but knowing how your cell phone works really can help you.

Step2. Assess the resources available to you. From books to magazines to the Internet to formal training sessions, you can find technology-related information in a variety of sources. In the next section well discuss the major categories you can look into. Explore your options and figure out which resources work for you.

Step3. Rank the resources in order of usefulness to you. The good news is that there are a lot of resources. The bad news is that there are a lot of resources. Now you have to weed them out. Choose those resources that have even a small chance of working for you, and then rank them in terms of the subject matter (some will be more important than others), your learning style, and your lifestyle (do you prefer the Internet to the library?).

Step4. Make the time to use the resources. This is where the rubber meets the road. I promise that it wont be a big burden, but you must do it! Some resources youll read only once and then youll move on. Other resources youll want to keep for future reference. If you truly integrate your technology education into your daily routine, it will only take a few minutes a day.

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