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What are the main differences between core purposes and BHAGs?

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Question ajoutée par Mohammad Tohamy Hussein Hussein , Chief Executive Officer & ERP Architect , Egyptian Software Group
Date de publication: 2014/05/20
Muhammad Saey
par Muhammad Saey , Senior Veterinary Doctor , PAFN Public Autority for Food and Nutrition

Both are very close to each other, but still there is a minute difference that:

 

The Core purposes are seldome to the company business plan as a fixed, long term and founded as a basic strategic plan.

 

The BHAGs are changeable and short term policy created by founders or equivalent authority screening the strategic plan availability.

Raafat Sallam
par Raafat Sallam , Organizational Development and Training Consultant , Training Centers, Marketing Organizations.

The core business is the main function of the copmany, but BHAG is the strategic view to handle the business

Fredy Makram Labib
par Fredy Makram Labib , R&D manager , Universal for home appliances

I agree with Mr.Tohamy

Jose Miguel Lucas Martins
par Jose Miguel Lucas Martins , IT Director - Robotic Process Automation (RPA) , Novo Banco

As a company, your core purpose is equivalent to yor mission. 

 

If you accept this to be true, then the major difference is that you canhave only one mission but you can have many BHAGs.

zafar abbas minhas
par zafar abbas minhas , Freelance Writer , DAILY MASHRAQ

mission to get the qualitative objectives in the market/community

Ahmed Fathy
par Ahmed Fathy , Business Development Director - MBA - PMP - EBRD International advisor , International Casting & Modern Industries

THE MAIN DEFFERANCE IS THE CORE PURPOSES MUST HELP THE BHAGs

hossam azzam
par hossam azzam , Fast food restaurant,s manager. , alexandria-egypt

I agree with both

Mr, raafat sallam

Mr.  mohammed sai

Mohammad Tohamy Hussein Hussein
par Mohammad Tohamy Hussein Hussein , Chief Executive Officer & ERP Architect , Egyptian Software Group

-          Core purpose—not some specific goal—is the reason why the organization exists. A BHAG is a clearly articulated goal.

-          Core purpose can never be completed, whereas the BHAG is reachable in10 to30 years.

 

-          Think of the core purpose as the star on the horizon to be chased forever; the BHAG is the mountain to be climbed. Once you have reached its summit, you move on to other mountains.

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