What could be the best strategy for Offline marketing in trades?

But there might be some of the tactics to be played with in the field of business.

Marketing stratergies cannot be pre assumed in practical, as market is always a Present Tense, so it depends on the type of market and type of customers we are targeting & use of media is the best option for offline as well as online marketing.

true Arsh .....but I guess it also dependes on cultur where you have to implement it - there is a big difference if you "spread rummors" in Holiwood, or if you do it in Bosnia for instance ........ e.g. the best artical for advertising in Bosnia is actually ashtray!! ..... Smoking habbit is stil strong here, not only in public places, but homes as well and gossiping is like national discipline :)