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Do a mock-up display in prominent location in the mall with your leading product lines. Use an Easel stand with A1 size poster for branding and mentioned your store location.
NEW CUSTOMERS-Windows merchandising, window banners, in store banners ( sale or silent sale), media advertising, mall advertising,flash promo
RETURNING CUSTOMERS-Improve customer experience,make sure all your staff have extensive product knowledge and they are confident, presentable with an inviting face mimic. make sure your employees are not to pushy in their approach nor indifferent. Always assign a staff on the entrance to greet passing customers... etc :)
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