How can you best describe Camel milk offered as a commercial product?

as a consumer (for a food product) i would only care about 4 attribute about any product I might buy:

- Health benefits

- Health risks (fat, cholesterol.. etc)

- Taste (specially important for uncommon / unknown products)

- Price

for the case of camel milk, which would be a new product type for many consumers, i think your marketing campaign should concentrate on two ideas:

- it is tasty ( because many consumers will be concerned about how it tastes, might be a good idea to inculde tasting events, like stands in malls.. etc).

- it is more beneficial for health (by comparing it to other products like cow milk. awareness part of the campaign)

all the luck marketing your product, if it reaches Jordan, i will try it :)

~Taste

~freshness

~Price

~Healthy

~Less Use of chemicals i.e lesser shelf life(which makes it more natural and free from chemicals)

Choose the appropriate category that represents and includes the product you want to sell.

• Add a clear and accurate description of the product.

O Display the product for sale, may include only text, graphics and images that describe your product for sale.

• Add a reasonable price to your product, this will ensure successful sale on Souq.com.

• Always display quality products and brand names.

• Do not use words with unclear and correct meaning, such words will mislead buyers in finding what they are already looking for.

• Do not duplicate your product offering with similar products.