What tools/software can marketing professionals use for data analytics in creating marketing campaigns ?

Communiquez avec les autres et partagez vos connaissances professionnelles

Inscrivez-vous ou connectez-vous pour rejoindre votre communauté professionnelle.

Next Question:
Which is the Best Data Analytics and Visualization Tool ? If there is one, how d...
Posted by:
Aswin Varghese
21-September-2017

Media Strategy Marketing Communications Marketing Research Marketing Data Analysis

Question ajoutée par Utilisateur supprimé
Date de publication: 2017/04/04

Apprécier (0) Vues (5) Suiveurs (3) Réponses (3) Report Question

Ajoutez Une Réponse
Inscrivez-vous ou connectez-vous pour répondre.

3 Réponses

par Oluwasegun Odiase , Planning officer , FEDERAL AIRPORTS AUTHORITY OF NIGERIA (F.A.A.N)

MIXPANEL, KAPOST CONTENT SCORING, PREDICTIVE MODELLING AND MARKETING ROI PLANNING.

Apprécier (1)

Déprécier Réponses () Rapport

par m ayaz , Research And Development Manager , Pakistan Poverty Alleviatin Fund Islamabad

There are certain thins which would be in mind while strategies market campaigns

for example measuring the effectiveness of your website or measuring the impact of your content marketing on can have a better market campaign comparison and way forward

it would be important to build proper and solid content on website so the viewers have a detail look into what users are doing and who much time they are spending ensuring the quality of service.

By using multi factor analysis for instance you could compare retention rates for users based on the marketing campaign that brought them in to see which one result in most valuable long term customers.

Apprécier (1)

Déprécier Réponses () Rapport