Bayt.com

Communiquez avec les autres et partagez vos connaissances professionnelles

Inscrivez-vous ou connectez-vous pour rejoindre votre communauté professionnelle.

Suivre

The "lifetime value" of a client refers to what?

1. The total amount a company spends on keeping a customer happy

2. The money spent on a product or service by a customer each year

3. The company revenue spent on advertising

4.The monetary value per customer accrued to a company over a measured period

Marketing Mix Marketing Customer Service Sales
user-image
Question ajoutée par Mehboob Ali Laghari , Social Mobilization Team Incharge , TRDP-European Union
Date de publication: 2015/09/14
Apprécier (0) Vues (4) Suiveurs (1) Réponses (1) Report Question
Ajoutez Une Réponse
Inscrivez-vous ou connectez-vous pour répondre.
IMRAN ALI MOHAMMED
par IMRAN ALI MOHAMMED , Accounts Officer , M/s. Euro Glazing Ltd

Its the 'Monetary value per customer accrued to a company over a measured period'. The CLV of Customer Lifetime Value is implemented by companies mostly in Europe and USA. This concept is still new to Asia or other countries. For example, In UK or USA mobile, Gyms, Transport companies sell their products for a fixed contract period of12,24 or36 months over different prices range, whereby the companies gets fixed revenues every month and CLV can be calculated.

Ecrivez Votre Réponse
More Questions Like This

Avez-vous besoin d'aide pour créer un CV ayant les mots-clés recherchés par les employeurs?

Obtenir de l'aide