How is marketing creating value for the company?

I agree with Mr. Muhammad Adeel good answer. Thank you.

Marketing creates demand for the specific product and service. And when the sales process starts, then company makes profit.

Another key part of creating value through marketing is through alliances and partnerships. In order to execute across the entire marketing chain (supplies, public relations, advertising, product innovation, etc.), you must align yourself with some critical partners.

Finally, your marketing effort will need to have processes in place to monitor and react quickly to changes demanded by your customers for adding value to the company.