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(a) An increase in prices.(b) A persistent increase in the general level of prices.(c) Decreases in the general level of prices.(d) The index that measures monthly movements in prices.
Inflation means a persistent increase in the general level of prices.
The right price is dictated by the market situation, the competition positioning and the company product perceived value by the customer.
It is a sustained increase in the general price level of goods and services in an economy over a period of time
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