Which company holds the rights to manufacture the products under the brand name "Harry Potter" after its worldwide success?

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Posted by:
Muhammad
17-September-2014

Marketing Management Marketing Mix Marketing Consultancy International Business

Question ajoutée par padmakumar pathiyil , Marketing Consultant , Management Consultancy
Date de publication: 2015/01/04

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par Vinod Jetley , Assistant General Manager , State Bank of India

Warner licenses other firms to produce goods using "Harry Potter"

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