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What is your idea on collecting a design brief from a client for an Exhibition Stand design and how will you get your right info on design brief?

You cane explain the mode of collecting the brief, also mainly how will you tackle to extract the right brief from an exhibitor who hardly knows how to brief what they requires.. :/

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Question added by Aijo Francis , Head-Operations & Events , LIMITED EDITION - Group
Date Posted: 2014/06/02
Lokesh Saini
by Lokesh Saini , Assistant Manager - Operations (Events & Promotions) , Wizcraft International Entertainment Pvt Ltd

Below are some key pointers which one should look for during design brief:-

  • What is the key objective for exhibition.
  • Design language, color combination (CMYK or RGB, if any specifics)
  • Logos and fonts
  • Platform finishing - Carpet or linoleum or Pergo or any specific
  • Paint finsihing - water base or plastic or PU or Duco paint
  • Technology - Displays, AV, Sound, Lightings

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