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Who should set up and maintain my company's social media accounts?

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Question added by Reem Zoubaidi , Marketing Manager , Genersys Jordan Ltd.
Date Posted: 2014/03/05
Ali Azhar
by Ali Azhar , Marketing & Pr Manager , Kansai Paint

Don't hand this over to an agency, ideally you should be on top of your social media platform managing it yourself

Khatim Abbas Seed
by Khatim Abbas Seed , BUSINESS CONSULTANT , Google

Delegate this job to an emplyee preferably within your business or with a strict commitment to (& thorough knowledge of) your business, who has (most of) these traits/qualities/skills:

 

- Keen user of social media

- Has knowledge of how social media features work

- Articulate & error-free written communication skills

- Great informal & formal writing skills

- Creative, sociable, nice, engaged, motivating, follow-up socializing skills

- Received some training or did his own (proven study) on social media best practices

- Has calm but decsicive manner in replying to offensive content

Your marketing team or in case of personal business the owner

Leo Rajapakse
by Leo Rajapakse , Global Head of Platform Infrastructure & Cloud , Bimbo Bakeries USA

I can recommend you a tech company.

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