Do we have to sell an insurance policy by praising it or do we have to show the pro's and con's before the sale ?

Firstly, you can praise the insurance in general and show the benefits of the insurance cover in a certain class as well as the advantage of taken the insurance policy.

Secondly, you should be honest and deal with the insured in a good faith and show him the exact scope of cover and it's extend as well as exclusions and warranties and explain the policy conditions to the said insured who intend to obtain the insurance policy.

Thirdly , by doing the first and second points mentioned above you are honestly show the pro's and con's of the insurance policy regarding a specific coverage and provide a great service to the proposed insured.

  Thanking you.