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What is the revenue model of Tinder ?

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Question added by Emily Mcgee , Web Developer , Freelancer
Date Posted: 2021/08/03
Eric  Mccoy
by Eric Mccoy , Full Stack Developer , youlynx

Tinder dating app earns its revenue from basically 2 models

1. Premium Feature Model / Subscription Model

The Tinder user can buy subscription packages from three options available to them

A) Tinder plus Subscription

Key highlights of Tinder Plus Model

· 5 Daily Super Likes

· Adjust Location for suggestions

· Unlimited Swipes

· Ad-free Swiping

B) Tinder Gold Subscription

Key highlights of Tinder Gold Model

· Access to profiles who right-swiped you

· Customized Tinder Picks for the best match

C) Tinder Platinum Subscription

Key highlights of Tinder Platinum Model

· Ability to send a message with a super like

· Prioritize your profile for the profiles you have liked

2. Advertisement Model

Tinder also offers a limited number of features to its free users and generates revenue from the advertisements placed between the swipes.

Hope it helps you know more about the tinder app

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