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As a sales expert, what is SPIN selling? Have you ever used this methodology?

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Question added by Tamara Ali , Sales Manager , Al Noor Systems for IT Solutions
Date Posted: 2018/08/30
Sajeena Shaji
by Sajeena Shaji , Office Administrator / Senior Travel Consultant , Prestige Travels

Situation Questions

Problem Questions

Implication Questions

Need-Payoff Questions

Every sales will involve a part of this methodology. A succesful sales will have to go through each of the above steps of the SPIN methodology, which helps in a long term relationship with the customer and customer satisfaction which eventually will result in great sales.

Applying SPIN methodology might not work in every situation, but I try to apply this methodology which is my style of working in making a successful career.

VARADARAJAN BABU
by VARADARAJAN BABU , assistant manager sales , Sri Laxmi Saw Mill

SALES WILL HELP BY USING USP AND THAT LEDS TO CLOSE A CALL AND IT WILL GIVE SUCCESSFUL CLOSURE. SPIN METHODOLOGY WILL NOT WORK IN ALL SITUATION OF THE SELLING TO THE CLIENT

Mohsin Bukhari
by Mohsin Bukhari , Sales Representative , Masood & Company - Unilever

Spin Selling 

SPIN stands for : Situation Problem Implication Need-payoff 

Spin, in the context of public relations (PR), marketing and journalism, is the selective assembly of fact and the shaping of nuance to support a particular view of a story. Spin is considered one form of propaganda. To spin something is to communicate it in a way that changes the way people are likely to perceive it.

ahmed hassan
by ahmed hassan , Sales Manager , Almania For Trade

The term SPIN is a acronym of four different types of sales questions designed to bring a prospect into interest and through to a sale:

  • SITUATION questions
  • PROBLEM questions
  • IMPLICATION questions
  • NEED-PAYOFF questions

Bobbily Jayanth kumar
by Bobbily Jayanth kumar , Carrier advisor , wisdom it services

I dint used spin selling as iam working with job portal

Abdelkarim GHABARA
by Abdelkarim GHABARA , PRODUCT MANAGER , HEIDELBERGER DRUCKMASCHINEN AG. FOR NORTH AFRICA - COMPTOIR TUNISIEN DES PAPIERS

Frankly, I can not explain this technique better than google. but you must understand that each product and each prospect has its sales technique.

what I can add here is that SPIN is better for B to B sales.

As a sales expert I experienced almost every situation.

EUNICE MURAGE
by EUNICE MURAGE , SERVICE CLERK , Tyloz Building Cleaning LLC

SPIN SELLING IS A SCIENCE BEHIND CONSULTATIVE SELLING. I DENTIFYING THE PROBLEM OF THE CLIENT AND COVERING ALL FOUR AREAS OF SELLS TARGETTED, SO AS TO COME OUT WITH A QUALITATIVE RESULTS.

ALAMGEER HUSSAIN HASHMI
by ALAMGEER HUSSAIN HASHMI , REGIONAL SALES & OPERATIONS MANAGER , Uth Healthcare Pvt., Ltd

It is technique where you ask layered type of open ended questions in order to build rapport with the customer and reach a common goal where customer agrees upon the features of product that are going to benefit him and increases the buying prospects.We use this in our daily selling

Marwa ELZINI
by Marwa ELZINI , Operations Director , PKF ProGroup Algeria

Thank you for your question.

I used the SPIN selling method in order to conduct an effective discovery call. It guides the sales conversation once a prospect is engaged.

You transition through four different types of questions: Situation, Problem, Implication, Need/Payoff.

Thanks and good luck!

Marwa.

Rupranjan Bhuyan
by Rupranjan Bhuyan , Manager Business Development , Yokogawa India Limited

SPIN is the acronym for Situation, Problem, Implication, and Need.

Works effectively for client bases where successful a sales manager builds up a working relationship with his clients.

The process is initiated by calling up clients, getting to his issues at workplace, showing your helping responses and finally devise a value proposition which he shall never afford to refuse. This hold very good for solution selling. This is really my forte.

 

Shaikh  Abdul Rauf
by Shaikh Abdul Rauf , Business Unit Manager , Popular Chemical Works Pvt Ltd/ Rottapharm-Madaus(Meda-Mylan)

Rightly said the SPIN model is almost exercised in every sales directed interaction. The common sense and sharpness of the sales person ia the key as in appropriate questioning of selection of words to question are the key..goes without saying the tone/accent and listening to understand the customer are equally omportant... Silent and listening have the same spellings and great impact..

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