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What are the most important techniques of social media marketing any marketer must know?

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Question added by Tasneem Tahir
Date Posted: 2018/08/08
YOUSUF CHOWDHURY
by YOUSUF CHOWDHURY , Customer Service Officer , Robi Axiata Limited

instragram,facebook,tv,billboard,radio,transports

 

When we say Social Media Marketing -- in a nutshell, it is basically targeting social networks and applications to spread/increase brand awareness to promote particular products or services. Evolution of the old school method of advertising, which mostly we are aware of like TV and radio commercials, billboards, banners, posters, and fliers. With Social Media Marketing, you can cut costs big time while penetrating the desired target market. The most important techniques on my point of view are: - Create Social Media Marketing Goals that Solve your biggest Challenges. - Research your Social Media Audience. - Establish Your Most Important Metrics. - Research Your Social Competitive Landscape. - Build and Curate Engaging Social Media Content. - Interact with your Clients and Audience. Never Ignore them. - Track your efforts and Always Improve. Once you have these techniques mastered and practiced, Social Media Marketing will just be a breeze for you. It is all about how you use your knowledge to position yourself in the market. Given the right approach, you will be able to get on top and have a bigger success rate.

Roshan Bhattarai
by Roshan Bhattarai , Shift Incharge , Giordano Fashion LLC

Thank you for this question , 

I believe we can list some  importat techniques of socail medai markeitng must know.

1 Ability to make good connection with people. 

2) Win the trust of the people 

3) Treat the people well, so there is a chances of getting referal. 

4) Simply be memorable, do work differetly, work hard. 

5) Very importat take job seriously and don't give up. 

 

Thanks,

Roshan

Arun Thampi
by Arun Thampi , Office Manager , HH Sheikh Mohammed Al Qassimi Office

Campaigns must be tailored to the desired result, there is no single strategy that can provide the best results for each type of campaign.

Ali  Hamid Ibrahim El-Faig
by Ali Hamid Ibrahim El-Faig , معلم -- مدرب -- مترجم , وزارة التربية والتعليم بالسودان والسعودية - وحدة الترجمة بجامعة الخرطوم

  • Embracing the power of social networks, we deliver up-to-date communications and marketing strategies using popular social media channels through our social media division, Orient Planet Social. The division is composed of a highly specialized and creative team that formulates innovative approaches for boosting online branding and identity. We identify which social channels work best for our clients' businesses as well as determine how they can adapt to the continuously evolving social sphere.

 

 

We analyze audience engagement, online trends and market perceptions to guarantee the overall success of our digital campaigns. The key sectors we serve include government entities, banking and finance, information technology, real estate, telecommunications, consumer electronics, healthcare, transportation, energy, marine industry, education, and automotive.

Peter lyndon Limjap
by Peter lyndon Limjap , Senior Accountant , Protect Middle East LLC

Every marketeer should know how to innovatively create demand and turn the level of wants into needs. A good heart is also essential in the process.

Vineeth Kavil
by Vineeth Kavil , Regional Sales & Marketing Manager , Jagrut Pharmaceuticals Pvt Ltd

1) Identify Business Goals Every piece of your social media strategy serves the goals you set. You simply can’t move forward without knowing what you’re working toward 2) Set Marketing Objectives Goals aren’t terribly useful if you don’t have specific parameters that define when each is achieved. For example, if one of your primary goals is generating leads and sales, how many leads and sales do you have to generate before you consider that goal a success? 3) Identify Ideal Customers If a business is suffering from low engagement on their social profiles, it’s usually because they don’t have an accurate ideal customer profile. Buyer personas help you define and target the right people, in the right places, at the right times with the right messages. 4) Research Competition When it comes to social media marketing, researching your competition not only keeps you apprised of their activity, it gives you an idea of what’s working so you can integrate those successful tactics into your own efforts. 5) Choose Channels and Tactics Many businesses create accounts on every popular social network without researching which platform will bring the most return. You can avoid wasting your time in the wrong place by using the information from your buyer personas to determine which platform is best for you. 6) Create a Content Strategy Content and social media have a symbiotic relationship: Without great content social media is meaningless and without social media nobody will know about your content. Use them together to reach and convert your prospects. There are three main components to any successful social media content strategy: type of content, time of posting and frequency of posting. 7) Allocate Budget and Resources To budget for social media marketing, look at the tactics you’ve chosen to achieve your business goals and objectives. Make a comprehensive list of the tools you need (e.g., social media monitoring, email marketing and CRM), services you’ll outsource (e.g., graphic design or video production) and any advertising you’ll purchase. Next to each, include the annual projected cost so you can have a high-level view of what you’re investing in and how it affects your marketing budget. 8) Assign Roles Knowing who’s responsible for what increases productivity and avoids confusion and overlapping efforts. Things may be a bit messy in the beginning, but with time team members will know their roles and what daily tasks they’re responsible for.

El-Sayed Gaber
by El-Sayed Gaber , Freelance Instructor and Business Consultant , Freelance

Up-to-date and accurate information. Hire someone to handle and maintain your social sites on regular basis, at least once per day. Post new materials everyday. Immediate answer your customers inquiries. Follow up your customers complaints. Follow your competitors.

Ali Akbar
by Ali Akbar , Human Resources Manager (HR Manager) , TopSpot

Right budgeting, Targeting the right audience and the content of marketing. If still not getting the result then a social media marketer must retarget its audience with different content, budget and lead magnets.

Rehan Naqvi
by Rehan Naqvi , Marketing manager , Riggs pharmaceuticals

To create a need of products highlight the benefit of product

Mohamed  Al-Sawlem
by Mohamed Al-Sawlem , Program Officer , The International Camel Organization

research, reach and frequency 

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