Why is social media marketing important?

The stats and facts are researched with the passage of time to reveal the worth of social media. Such figures are sufficient to decipher how social media has revolutionized the entire world.

The statistics portal Statista has recently shared such states that the worldwide users of social media are expected to reach approx. 2.95 billion by 2020. This research reveals following major facts and figures:

An estimated of 650 million users (from the above 2.95 billion population) are expected to be from China.

North America is the region that has the highest penetration rate of social networks. Means around 60% of the population has at least one social account.

Facebook is on the top having surpassed 1 billion active monthly users.

As of the 4th quarter (of 2015), the global users on average spend around 109 minutes per day on social networks.

As of the fourth quarter (of 2016), over 1 billion Facebook users had accessed the platform via their mobile devices.

A properly developed social media marketing strategy can potentially skyrocket your brand. From brand recognition to customer insights and building relationships, social media is now integrated into every business’s strategy. Let’s explore the top reasons why is social media important for business.

·         Affordable Way to Market your Business

·         Access to Local and Global Audience

·         Establishes Brand Recognition

·         Valuable Customer Insights to Connect With Audience

·         Enriched Customer Service

·         Increased Chances to Drive Targeted Traffic

Kindly check the below link

https://www.contentfac.com/9-reasons-social-media-marketing-should-top-your-to-do-list/

It is free and it is happening ! Tell me frankly how many times in a day do you check you mobile and the apps of facebook, twitter, whatsapp? You will get the answer yourself of why social media marketing is important. 

With smart phones, the reach of social media has become more accessible to common man. You can personalize your messages and content depending on geography, needs, location preferences etc. 

Most importantly it is the most economical of the mediums available. Compare it with other mediums like TV, newspaper, Radio or even internet. You cannot track the ad content posted on above mentioned mediums to the level of which any social media allows you to track it. Eg, you cannot track exactly who is watching your ad on TV, while on social media is more personalized, you can exactly tell who has seen, clicked and purchased a product from your ad.

Moreover you can edit, customize and re-use the same message over and over again and that too it stays on these sites permanently, unless of course if the soical site is no longer running. You do not need to renew domain like your website nor you need to worry about your message getting obsolete as you can edit & reuse. 

This is just a glimpse of how imporant social media is for the business. You can check more details here 

As you re seeing most and most people are looking for social media marketing.

It is more faster and easy to present your company and product on the site and it helps lots of people to see what product they want and decide whether go to store for pick up or order it online on the company website.