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Would sales strategy that work in US and Europe work in Asia. We are told even in the west cultures vary from place to place. In Spain a handshake lasts for7 strokes , in France it is a single stroke. In England never stick pens or other objects in front suit pocket. Allow plenty of time to know the people you are dealing with in Africa. They are suspicious of people who are in a hurry. Stress on longevity when dealing with Germans. If the company is around for a while the founding date would be printed on your business cards. Do these factors affect sales strategy at the local level?
Yes,
Sales Strategy does Vary & Should vary from Region to Region
The Name itself "SALES STRATEGY" says its an Idea, a Plan, a Way
Consumer have a Different demand and buying tendancy at every town OR even at every Loacality in a City
The strategy will vary if the two markets are different in aspects like dempgraphy, economy, & life style. In case of identical markets you can implement the same sales strategy.
Strategy is meant for other than you, your emotion and your location. At times, strategy is required for yourself if your emotion varies from place to place. If this is true, then, region, market, country etc needs acceptable strategy to survive and succeed. Like anything else, Sales too need different strategy everywhere.
agreed with farruk salim khan,,, complete answer
Sales Strategy can vary region to region even within the same country.
Strategy can be designed on various parmeters like Location, Gender, Age Groups, Life-styles, etc.
In my point of view sales strategy differs from a country to another based on market demands and mind set.
basic traits remains same however norms could be different
Promote your sales strategy base in the culture of the country's where you working. US,EUROPE and ASIA has different cultures. We cannot apply the culture of USA & EUROPE to ASIA. Dealing to the people with different cultures really difficult.
Yes, sales strategy will vary, and change the plans.
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