As an advertising manager, do I need to focus more on printed media advertising?

Focus should be on all means of advertising and not just printed to ensure wide dissemination

Thanks for inviting me to answer.

In one word,"No".

As advertising manager, you have a whole 360 experience available to choose from, according to the budget available, and the target market. Donot waste all your budget on one form of advertising, which in many cases, is becoming obsolete to be honest.

 

Happy advertising.

Best regards.

Depends on the type of Product you are advertise for it

Depends on the target audience

On a marketing plan that includes setting a marketing budget

and market situation

so in the end focuson on all of this

With your experience as an advertising manager

I think the decision depends on you

 

 

I believe not. Unless your specific campaigns or projects only requires a call to action only.

Hi

Actually The Printed Media and Publications are still effective and important in many way and fields.

But not to focus on it more than The other Medias as The Social & Internet Or TV & Radio.

 

Thanks For Asking me

 

Best Wishes & Regards

I fully agree with my colleagues' submissions, they are good and point in the same right direction. Thanx for the invitation

No, not at all, the printed media is costly and unpopular.

It all depends on scenarios ....

If peoples are more friendly and in use of print media, you need to focus...

But DIGITAL media is getting more popular and user friendly now a days everywhere...

 

Not necessarily, it depends upon which audience is your target, either villages, A-Class, B-Class medium income, low income people, further now a days social media is widely used.