How did cross-fit become so popular very quickly? Where did its concept originate from?

Crossfit was invented by GLASSMAN and quickly became very popular because the style of training and exercise seemed challenging, competitive and incorporated many different aspects of exercises.

CrossFit is a branded fitness regimen created by Greg Glassman and is a registered trademark of CrossFit, Inc. Which was founded by Greg Glassman and Lauren Jena in 2000. Promoted as both a physical exercise philosophy and also as a competitive fitness sport, CrossFit workouts incorporate elements from high-intensity interval training, Olympic weightlifting, plyometrics, powerlifting, gymnastics, girevoy sport, calisthenics, strongman, and other exercises. It is practiced by members of over 13,000 affiliated gyms, roughly half of which are located in the United States,

Greg Glassman and Lauren Jenai founded CrossFit, Inc. in 2000. The company was conceived a few years earlier, in 1996, as Cross-Fit. The original CrossFit gym is in Santa Cruz, California and the first affiliated gym was CrossFit North in Seattle, Washington; there were 13 by 2005, and today there are more than 13,000. Coaches associated with CrossFit include Louie Simmons, John Welbourn, Bob Harper, and Mike Burgener.

Glassman retains complete control over the company after a divorce resulted in his estranged wife, Lauren, attempting to sell her share in the company. Glassman was able to obtain a $16 million loan from Summit Partners to buy out her share.