Register now or log in to join your professional community.
In this day and age, social media has a HUGE impact on eCommerce. Social media has it’s metaphorical hand in a lot of different stages of eCommerce. Starting from how a customer first interacts with a brand, to the checkout stage, to post-checkout, social media is a driving force. We’ll break down what we like to call the Shopper Journey to give you better insight.
To set up the example let’s bring in a hypothetical shopper -- we’ll call him Kyle. As Kyle goes through his shopper journey we’ll show how he interacts with social media at different touchpoints.
The power of social media is mind-blowing. It’s a marketer's best friend and a customer haven for a seamless shopping experience. Make social media work for your brand with the right tools. We’ve mentioned a lot about our platform throughout this hypothetical shopper journey (full disclosure, we’re an integrated on-site marketing platform that provides solutions for all of the situations mentioned).
Do you need help in adding the right keywords to your CV? Let our CV writing experts help you.