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Customers don't buy from people they don't trust. Unfortunately, most sales gurus (including some that are quite famous) define selling as "convincing," "persuading and winning"–presumably with the customer being the convinced, persuaded loser.
No wonder so many people put up a barrier the minute somebody tries to sell them something!
Fortunately, it's easy to build trust in a business relationship.
1. Be yourself.
Everybody on the planet has had unpleasant experiences with salespeople, and many have walked away from a sales situation feeling manipulated. So, rather than acting or sounding like a salesperson, simply act the way you would when meeting with a colleague.
2. Value the relationship.
If you want people around you to value having a relationship with you, you must truly believe that relationship building is important. You must also believe that you honestly have something of value to offer to the relationship.
3. Be curious about people.
People are drawn to those who show true interest in them. Curiosity about people is thus a crucial element of relationship building. Having an abiding fascination in others give you the opportunity to learn new things and make new connections.
4. Be consistent.
A customer's ability to trust you is dependent upon showing the customer that your behavior is consistent and persistent over time. When a customer can predict your behavior, that customer is more likely to trust you.
5. Seek the truth.
Trust emerges when you approach selling as a way of helping the customer–so make it your quest to discover the real areas where you can work together. Never be afraid to point out that your product or company may not be the right fit.
6. Keep an open mind.
If you're absolutely convinced the customer needs your product, the customer will sense you're close-minded and become close-minded in return. Instead, be open to the idea that the customer might be better served elsewhere. In turn, customers will sense that you've got their best interests at heart.
7. Have a real dialog.
Every meeting should be a conversation, not a sales pitch. Spend at least half of every customer meeting listening. And make certain the conversation is substantive and about real business issues, not just office patter or sports chit-chat.
8. Be a professional.
Customers tend to trust individuals who are serious about what they do, and willing to take the time to achieve a deep understanding of their craft. Take the time every day to learn more about your customers, their industry and their challenges.
9. Show real integrity.
Be willing to take a stand, even when it's unpopular with your customer or your company. You don't need to be adversarial, but have the ability to make decisions based upon what you know is right. And on a related note: Never promise what you can't deliver.
Needless to say, gaining trust is only part of the equation. You must also have a product that customers want and need, and the ability to show how you're adding value, solving problems, and so forth.
However, if you don't earn the customer's trust, they'll probably buy from someone else whom they do trust–even if the offering isn't as good.
Giving him real services , some thing he realy need , and be honest with him. Thank you for invinting me
by specific programs you can put in place to increase your levels of customer care.use customer contact, feedback and loyalty schemes to retain existing customers.
Building trust takes time and a lot of hard work. But is entirely doable if you and your team work on three of your most important core competencies: service, consistency and transparency.
Great Questions , i believe give what a Customers needed and this is only way to get clientiage
Listen For Their Pain Points And Relieve Them,Respect Their Time,Set expectations about how my agency works and Be transparent about what i can accomplish.
If you tell the truth, your clients will trust you. Always be honest especially when no one is looking.
Learn more about your client and be interested in their answers. Open-ended questions give your client the opportunity to tell you about themselves. Ask more questions based on the answers that you get.
If you prove yourself trustworthy and you offer great products and services, don’t be afraid to ask your clients to recommend you. It’s easier for others to trust you if someone they already trust endorses you.
Thanks for the invitation, I agree with all answers
Provide the quality of product, service or experience you are paid for, meet the customer expactation provide better value. thats it
The following nine customer retention strategies will give you some inspiration and practical examples to help you improve your customer retention rates. They address the above mentioned problems and provide you with actionable tips you can implement today to maximize your customer retention.
1. Set customer expectationsThe first step to building better customer retention is to set client expectations early. The earlier the better. Don’t wait.
2. Be the expert
Small and medium-sized businesses are becoming more and more dependent on services to run their operation. No matter what industry you occupy, if you can be the expert in your particular field, you will likely retain more customers.
3. Build trust through relationships
As the age old saying goes, you do business with people you trust. Trust is essential in business, and building relationships with clients will garner that trust.
4. Implement anticipatory service
Anticipatory service is a proactive approach to customer service. Instead of waiting for problems to occur, a company that implements anticipatory service can eliminate problems before they happen.
5. Make use of automation
Automation tools allow for time-consuming tasks requiring manual intervention to be standardized into repeatable processes. Companies that leverage automation are able to minimise downtime and keep clients’ networks performing at their best.
6. Build KPI’s around customer service
A great way to improve customer retention is to improve customer service. As outlined at the beginning of this post, 68% of your customers leave because they are dissatisfied with the service. The team at R&G Technologies faced similar numbers. The team set out to rectify the problems right at the source.
7. Build relationships online
Your clients are online, so let’s start building relationships with them while they are glued to their computer screens. With the rise of social media, connecting with your clients through these mediums makes sense. I would focus my efforts on building social profiles on LinkedIn, Twitter, and Facebook. The majority of your clients will have active profiles on at least one of these Web sites.
8. Go above and beyond
Oftentimes, companies overlook how important this is. Going the extra mile for your customers is an easy way to build strong relationships. As a service business, you have countless opportunities to woo your clients and transcend the minimum.
9. Implement customer feedback surveys
Customer churn can be avoided by simply listening to your customers. Customer feedback surveys are invaluable for learning how your service is performing in relation to your clients’ expectations.
Few things if applied fairly and honestly is how you win or expand the trust level from your customer and these are:
Research: Find out if your customer exactly needs what you are about to sell. Are the technical Specification meeting or exceeding. Why is the customer turning to you? what issues is he facing with current supplier? What are the performance metrics and are your products meeting & Exceeding?
Price: Is your price under the bracket of cost competitiveness to your client? Is he getting the value by buying from you?
Technical: Are you there for conventional or advance technical product?
After all research then seek a meeting with the client and listen for 95% of the time. For rest 5%, state the top five or ten advantages of your product stating as to how it would overcome the problems or issues being faced by your customer. After selling your points make sure you touch upon service or availability of parts available round the clock to the customer as it persists.
1. advance to predict customer needs and requirements
2. Dealing with them honestly
3. Listening to their feedback
4. ensuring constant communication
5. Build strong relationships
6. ensure the implementation of the promises they make
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