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What are some best practices to connect customer insight with customer research?

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Question added by Salam Assi , Customer Service Officer , Etihad Bank
Date Posted: 2016/06/05
omer dardam
by omer dardam , FIRE VEHICLE OPERATOR (FIRE MAN) , CIVIL AVIATION AUTHORITY

Customer focus, Customer service skills,  

Muhammad Abubaker Ghani
by Muhammad Abubaker Ghani , Content Writer , Shop72

There should be a feedback taken right aftersales from a customer about a product, as he or she would be in the best position to answer us a useful reply from their purchasing experience for the survey which is being contucted to increase sales Or just to make a product better.

Ali Hassan Bokhari
by Ali Hassan Bokhari , Head of Business Intelligence , Ufone

Customer insights is a key contributor in decision making processes. However, it is limited to measurable customer behaviour and is based on the accessibility to data. It lacks the psycological aspect which can be extracted by direct customer contact. Research bring more sentive and emotional aspect of customer from choices to experiences and perception. Also research develops a benchmark to guage customer across industry (Competition).

Combination of both bring a deeper picture. Best ways are integration at analytical beds which help integrating both images.

Customer insight differs and is based on ones behavior,character and perception.Once you have feedback, then research can take course.

mahmoud ahmed mahmoud mhmed ali wahba
by mahmoud ahmed mahmoud mhmed ali wahba , مدير تنفيذي , عمل خاص

Thanks for the invite

Customer insight this is based on the behavior,

Once you get the adequate feedback then you can get better

produce

or customers. The aime is to have profit, sales and benifits

Tony Isigi
by Tony Isigi , Sales and Marketing Agent , Pan Africa Life Assurance Limited

Customer insight is much more of behavioral trends and customer reserch is more of gathering information of the customers. For every trend or product manufuctured feed back is needed for improvement of the comodity put in place and reserch is needed for the trends customers out there are into. Once you get the adequate feedback then you can get better produce.

ROSEMARY JAO
by ROSEMARY JAO , Teller Cashier Foreign Currency , Al Rostamani International Exchange

Customer insight this is based on the behavior, experince, belief and neeeds that is relevent to the task and target people or customers. The aime is to have profit, sales and benifits 

vergara sereno
by vergara sereno , security officer , g4s

customer insight,is an enterpretation of trends in human behaviors which aims to increas effectiveness of a product or service for the consumer,as well as increas sales for mutual benefit.

Emmanuel Wamweta
by Emmanuel Wamweta , production supervisor , Tembo Steel Rolling

The best practices include customer data management,  behavior analysis, predictive analytics, consumer reasearch, database markerting, market analysis

Thanx for the invitation

Vaiyapuri Gopalakrishnan
by Vaiyapuri Gopalakrishnan , Manager - After Sales , M/s Saud Bahwan Automotive llc

Deliver Outstanding Customer Experiences by Continuously Optimizing Your Workforce for Substantial ROI 

Proactively Gather Customer Feedback and Quickly Implement Changes to Improve the Customer Journey Implement Routing Using Full Context to Improve First-Call Resolution Rates

Further Adapt and Refine Your Customer Experience Strategy Using Granular Business Intelligence Analytics and Reporting

محمد يحيى محمد حسن الانصارى الانصارى
by محمد يحيى محمد حسن الانصارى الانصارى , فنى ترميم اثار , المقاولون العرب

All the primary customer discovery interviews myself or the team

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