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What is the difference between on-page SEO and off-page SEO?

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Question added by Duaa Saif , Translator & Copywriter , Bayt.com
Date Posted: 2015/11/11
Mohammad umair ansari
by Mohammad umair ansari , Manager, Digital Services , IHM Aurangabad

On-Page SEO is the optimization of the webpage using certain SEO techniques. It is about structuring a webpage in such a way that makes it easy for search engine to find the page when someone enters a keyword used on that particular webpage.Off-Page SEO is an activity aimed at improving the visibility of the webpage/website using link building techniques. Some of the techniques that are used now are Guest blogging, paid advertising etc. earlier there used to be techniques such as submitting site to search engine, domain specific directories.

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