what do you know about sales process?

1.Prospecting and Lead Generation Finding leads is the basic building block of sales.
After all, if you can't find anyone to sell to, you're not going to make many sales! Old sources will frequently dry up temporarily or even permanently, so it helps to have at least two or three major lead sources.2.Setting Appointments Once you've got your lead list in hand, you need to get in touch with those people and make appointments.
Many salespeople prefer to cold call over the phone, but you can also call in person, send email or even mail out sales letters.3.Qualifying Prospects and Making Presentations The qualification stage usually takes place at the appointment itself, although you can also qualify briefly during your initial contact.
The idea is to confirm that your prospect is both able and potentially willing to buy your product.
Once you've qualified them, it's time to make your pitch.
Keep in mind that you're not just selling your product...
you are also selling yourself.4.Addressing Objections and Closing the Sale Before you can close the sale, you'll need to address your customer's objections.
Once you've done so, always wrap up an appointment by asking for the sale.
The prospect won't ask YOU.5.Asking for Referrals This is hands down the most commonly neglected step.
Too many salespeople are so relieved to get a sale that they grab their things and race out the door the second they get the chance, for fear the prospect will change their mind.

A good sales process should cover all aspects of the customer transaction cycle, including CRM, product research, financial aspects, customer types and change cycles. Normally this process is documented and training as part of standard sales induction.

Most sales persons go wrong when they only focus on the single transaction and don’t build effective relationships or network into their customer database.  It can be easy to focus on the single transaction and apply CRM to gain more sales.

 

What is your current customer retention rate?25%,45%?? What are you doing to improve your customer loyalty? How up to date is your customer database??