Marketing mix is broader term commonly known as 4Ps, product, price, placement and Promotion, while Promotional mix is part of Marketing Mix and includes advertisement, sales promotion, personal selling and publicity.
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Febu Zachariah John P , Sr. Sales Executive , General Electric & Trading Co. LLC (Genetco)
marketing mix comprises of 4 P's like product, price, place and promotion...promotion mic is a part of marketing mix and its comprises of publicity, sales promotion, personnel selling, advertising and direct marketing...