Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

In your experience, what are the best ways of generating customer leads?

i have tried all methods and am struggling .. please help

user-image
Question added by Rabea Ataya , CEO, Chairman, CoFounder , Bayt.com
Date Posted: 2013/04/24
Dana Salameh
by Dana Salameh , Director of Learning , Energi Lab LLC

I would sum it down to; a lead is information, a lead is a potential sales contact and/or potential revenue.
Leads can come from candidates, from clients, from colleagues and from research.
What I believe is very important is to also keep track of missed revenue.
Revenue that could have been yours but instead has gone to someone else.
Why is it good to track missed revenue? it helps us better understand our market and understand how our competitors are doing it.

Anita Viherpuro
by Anita Viherpuro , Consultant , Presentte Oy

Have you tried to invest to the employee wellbeing? When they find the job meaningful and they have autonomy they also become innovative and engaged to their work.
And it reflects through customer satisfaction to your revenue.

shreyansi gupta
by shreyansi gupta , Regional Marketing Manager- Middle East & Turkey , Getty Images

Depends on which leads .
B2b or b2c .
the lead generation method really depends on that .
But my generic response to that would be - referrals .
If you can get some case studies to back you up - the changes of lead generation increase as you have stronger content to sell

1.Existing customers referrals 2.conducting presentations in organizations 3.Getting membership in clubs and other registered organizations 4.conducting road shows and events 5.Sponsoring events 6.Raffle draws 7.actively participating in social medias like twitter,LinkedIn,Facebook etc.

Mamdouh AlSharif
by Mamdouh AlSharif , Freelance Data Manager, Manipulator and Analyst , Freelance

If you are looking for a pure idea to generate money; my suggestion is to engage in female university student groups or at least follow their facebook pages.
(Youth females) is a large consumer market!

SAHL HIJAZI
by SAHL HIJAZI , Purchasing Manager , BINZAFRAH GROUP

New lead generation systems is the fastest way to build your business;1) Direct Mail to your Best Buyers2) Buy leads from lead brokers and leads companies3) Buy leads from the Internet Search Engines4) Advertise5) Referrals

You’ve got to have an idea and presentation that really stands out from the clutter.
To achieve that you’ve got to test it in small numbers and, when you find something that works, send it out more broadly.
Aside from that you have to keep in touch, try to follow up.

mohsin ali khan
by mohsin ali khan , Regional Head Of Product - Ecommerce , Seek Asia (jobstreet.com & jobsdb.com)

A few most popular techniques could be1.
Build a Value Machine for the Long Term A lead generation technique that most people will not have the discipline or patience to pursue.
That is creating a REAL value machine for your market.
This could be a blog you post to daily, or a video series you create daily… or something else.
Sounds simple, but it’s far from easy.
I dare you, try it and you’ll see.
Write a100% value blog post every day for a month.
This is work from top to bottom.
That’s why it’s so effective, in my opinion.
Because the majority of your competition is most likely lazy.
Use that to your advantage2.
Viral Video Works Create a viral video and post it to Youtube®, or better yet, to both Youtube® and your own site.
(if it goes viral, trust me, you’ll be happy you put it on your own site once all the link love starts coming.) On the video page, make an offer for the NEXT video in exchange for the optin.
Go buy some cheap PPC ads on Facebook®, not promoting your offer, just promoting the video.
People (especially people on Facebook®) like to be entertained, so make sure the content of your video is clearly INFOTAINMENT.
Don’t just teach… Teach, sell or pre-sell and entertain.
What you don’t know is if all these leads you’re attracting are going to be buyers.
You won’t know that until you try it.3.
Leverage Your Real Estate and Don’t Be Lazy In my opinion, the jury is still out on just how profitable social media is for generating sales, but as for spreading ideas, it can be darn effective.
Give your leads the opportunity to spread your message for you.
So on your “thank you page,” put a Facebook® SHARE button (not the Like button which hardly stands out on someone’s Facebook feed).
Add in a retweet button and any other social gizmos that your market uses to spread things.
Better yet, if you know what you’re doing with code, make the “Post to Your Wall” pop up immediately.
You can pre-fill it with a title, picture, link and message so people on Facebook® can spread it around with a SINGLE click.
You might pay for ONE lead, but that single lead might very well bring you10 more.4.Don’t Let Shiny Objects Take You Away from the Basics Success comes from executing the basics WELL.
Generating leads is not complicated, it takes3 things: a great offer putting that offer in front of the right people a reason to act now Rinse and repeat.5.
Don’t Ignore the Simple Stuff Please make sure you don’t discount simple ways to generate leads that are cheap and or free.
For example, do you have an offer in your email signature? If not, get one.

Saad Sraj
by Saad Sraj , Digital Media Manager , Initiative Media

There is no short answer for this question.
It mainly depends on your brand/industry/product/etc...
It could be social media, email marketing, SEO, online advertising, etc...

Mohamed Hamza Mohamady sakr
by Mohamed Hamza Mohamady sakr , Business Development Operations Director , Woodco - Bahrain

1- Lead is an every potential person can make a revenue to you . because this person will make10 person by mouth to mouth basis . and it is so important to any company its reputation .

2- generating lead is depending on the company strategy like ( Export , Import .... )  if so the company must have an ( www.Alibaba.com ) Account  because it will generate the lead witch serve the company strategy .  thanks

Find out professional groups or hangouts and squeeze in !!

More Questions Like This

Do you need help in adding the right keywords to your CV? Let our CV writing experts help you.