Social marketing provides your company with additional web presence to create a customized outlet for information and engagement with current and potential customers.
Popular social mediums include blogs, message boards, pod casts, wikis, and vlogs (video logs). We set up profiles and other social marketing options to help your site increase its overall web presence, both in an out of the search engines.
The advantages of social marketing optimization include:
a) Driving traffic from sources other than search engines:-- Social marketing presents a low-cost opportunity to increase traffic from additional sources.
b) Targeting specific groups:-- The establishment of sites and communities targeted to specific groups can allow you to pick the areas of social marketing best suited to your website and goals.
c) Utilizing Word of Mouth Advertising:-- Social marketing allows users who find your information in social websites to easily share it with others.
d) Increasing Relevant Links:-- Social media sites are considered reputable sources of links and information and often feature prominently in search engine results.
e) Sharing Information: Sharing information generated by an end user is what makes social marketing effective. Information that is often shared can be: press releases, articles, blog posts, photos and videos.
f) Creating a community:-- Social media encourages the development of online communities of user generated content, oftentimes around specific topics or interests.
by
Aziz Tariq , Sales & Marketing Manager , At Arooj Sky Electronics
89% of respondents said that social media marketing has generated more business exposure
increased sales, increased leads, increased brand awareness and improved communication with clients and customers, there are many who still just don’t get it. Better communication with customers, cited by61 percent of responding companies
Cost savings (51 percent)
Brand positioning (49 percent)
Real-time customer satisfaction (48 percent)
Potential lead generation (43 percent)
